As a marketer, I'm often faced with the task to "make it pop!"

Although this is usually in reference to traditional ads, the same rules apply to the photos we post on social media. I treat an Instagram feed like a magazine layout. You have one opportunity to capture someone's attention so make it pop off the screen.

​Here are the top three ways to give your photos the pop they deserve:

In today's content game it's all about finding instagram-worthy walls and there's certainly no shortage in the Western United States. Here's a guide to the walls that make the perfect backdrop for your Instagram feed!